I felt sorry for Alzheimer’s UK yesterday. A major
statement from Government highlighting the issue and announcing more support
for research was overshadowed by dinner party guests row. So alzheimers certainly
got lots of publicity, their logo prominent by the PM's head but the bit of the
speech quoted was about his guests.
A similar thing happened to me when I spoke at the launch
of the Open Public Services White Paper last year. All of the questions to the
PM we about Andy Coulson and the entire White paper was ignored and no press
the next day. Such is the ephemeral nature of our media.
The challenge of an ageing society is still not fully
realised. We know that the majority of people in hospital beds are over 65 but
do nothing about reforming the social care system. We know that councils have
been cutting back on services for the elderly and for dementia. We know the
amount of sport given to frail elderly in the home is abysmal. And yet the Dilnot
report sits in Andrew Lansley's pending tray.
There are large numbers of third sector organisations,
from the Red Cross , WRVS and AgeUK to local community groups who could provide
the care and support older people need in their homes. Yet the NHS and local
councils don't fund them. We could use significantly more volunteers if we had
the resource to manage and supervise them.
So the statements by the PM yesterday were very much
welcomed. And what media there was turned out well. But this issue needs more
publicity. And ultimately proper funding
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